Roadtrip by bike in Europe

On first of July together with 2 friends we leave Copenhagen and trying to reach Romania by bike in a 1.500 km road-trip.

My strategy: A good equipment without so much planning

I have this thought for some time and soon will be materialize. Once I start I should keep moving and doing 150 km daily ! That’s our optimistic plan. I don’t like to over think the problem, if I start doing that, I will not start anything. I look straight forward, in that way I can maintain the balance and overcome obstacles on the field.

Go Pro: Lightweight luggage and no food

 We don’t bring any food because we want to travel as light as possible. We have sleeping bags and when the weather it’s bad we will take a room. Instead we are equipped with 2 Go Pro cameras and plenty of accessories: head mount, breast mount, mini- tripod and even a Zoom mic for picking the best sound) 

So stay tuned, we film short clips and posting them on the road.

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My Affiliate Marketing Journey….

I started to work at a new project. The website is found in a micro niche: molecular biology. The characteristic of this segment of “online market” si know as one with a narrow and very specific audience with visits from all over the world.

Mostly the website present a laboratory technique based on the polymerase chain reaction (realtime PCR), which is used to amplify and simultaneously quantify a targeted DNA molecule. The technique is broadly used in academic researcher labs.

The beauty of this project is that a high procent of traffic is a quality one. The user is highly motivated and interested in a optimal way to measure data of their experiments. Motivation and loyality of visits (42.21 % returning visits) comes probably because they are in the process of putting the method into their laboratory.

I work as affiliate marketer, practically my job responsabilities are to find a way to produce money with this website. In the same time I have to think about a ergonomically way to display all the existing useful content.

All the profit will be driven in through Hospital (where I work part time) and will be used in hiring more students like me. A nice proof of altruism from me 😉

How job application works nowadays

Human Resources department receive monthly a huge number of CV’s. They had to filter these application forms and find the best candidate, the perfect match. In this article I will present the logics behind the “engine” that filter these CV’s and how you can “optimize” your CV for those relevant keywords.

job-search-websites-05I will refer to Copenhagen (Denmark) statistic because is one relevant with a high turnover over the time.

In Denmark monthly are occupied 60.000 jobs (the number include also people who change the jobs). This number represent 3% of the entire population. As I sad the hiring departments in this country had a hard work to receive, analyse and send feedback to the candidates.
But the hard work is not a particularization for Danish folks, so nowadays the hard work is occupied by machines and their complex alghoritms.

In the past existed a common database where the company’s could pick future employees. Now the trend is to have their own database (“inhouse” development).In this way, they have full control of data and export as relevant information for them.

You are the entity who insert that data in their database, through company’s website using in general pages like JOBS & CAREERS.

After you fill all the fields from the long form your information is finally stored in the company’s database.The next major step is that someone (a human being) to retrieve and read that data (your CV), but this procedure is based on a search engine.

In the search engine that display your cv are a lot of complex algorithms and mathematics.

The most important are “tags” or keywords. When a search is proceed the machine is looking for relevant keywords located in the first section of CV. Yes, the first section of CV is the most important. The rest sections of applications are revealing to the manager or HR department based on the previous match of the first section!
Those who don’t have relevant keywords in the first part of CV’s their knowledge will not be displayed for decision makers.

My suggestion is to make a research about the employer and what are they are looking for. Include those keywords in the first section of CV, in this way you can raise up your chances for an interview.

In the end I posted a viral campaign from Heineken and the process to find the perfect candidate. The winner was announce at Juventus Stadium in Turin during a Champions League match, a competition that Heineken sponsors.

Good Luck to find the desired job ! 🙂

If you live in Copenhagen, check Career Evenings at Copenhagen Language Center.